BBNmixtape

True Tales: Widening revenue pipelines with the right brand and content strategy

April 12, 2022 BBN Season 2 Episode 2
BBNmixtape
True Tales: Widening revenue pipelines with the right brand and content strategy
Show Notes

TM ONE, the enterprise arm of Malaysia's leading telco demonstrates how their brand and content strategies are helping to generate year-on-year growth in marketing-attributed revenue, along with uplifting their brand association as a trusted partner for digital transformation.