BBNmixtape

Finally, some agenda-free B2B marketing research

April 26, 2022 BBN Season 2 Episode 3
BBNmixtape
Finally, some agenda-free B2B marketing research
Show Notes

We delve into a much anticipated B2B Marketing Research Report 2022 that involved a record number of organisations from across the globe, including BBN and Australian partner Green Hat, sharing their plans and perceptions for the year ahead. Shorn of an agenda, unlike vendor-sponsored narratives, this is a handy statistically-relevant, data-rich study to set marketing compasses by. Listen to get the gist and download the full report here